Pausing Facebook and Powering Up: Why We’re Shifting Gears to Embrace the TikTok-ification of Everything…
Recently, the team got together for an internal meeting to decide the fate of Truffle’s Facebook page. Do we, the agency that prides...
The Social Media Trends to Look Out for in 2020
It’s 2020. Not only a new year, but an entirely new decade. This means lots of future musings, predictions and a whole lot of change in...
Truffle’s guide to the good, the bad and the ugly Christmas ads
Christmas adverts in the UK have become the most anticipated time of the year for marketers nationwide. As Stephen Woodford, chief...
How best to use social media for your leisure & entertainment brand
Social media is for sharing real experiences with real people, making it a highly effective tool for leisure and attraction brands. With...
Why brands should pay attention to the political climate
In an era where even the President of the United States live-Tweets his daily thoughts, maybe it shouldn’t be surprising that more and...
Why Pinterest Should Be Part of Your Social Strategy
Since Pinterest entered the social media scene back in 2010, it has seen an exponential rise in the number of its users. Now a network...
How to Stand Out During Fashion Month
Welcome to the world of glitz and glamour, or in other words - Fashion Month. Each week of September is spent in the "Big Four" - New...
We Need to Talk About Gender Stereotyping in Advertising
Over the last few years, marketers have started waking up to the fact that *surprise!* advertising should be realistic. This is rings...
How Instagram’s Hiding Likes Will Affect Brands
As of May 2019, Instagram started to trial removing “likes” on users’ posts in seven different countries, with the aim of benefitting...
What Brands Should Know About Gen Z
Forget ‘Generation Z’. 13-22 year olds have now been dubbed ‘Super Creatives’ - a term I much prefer, as a Gen Z child myself. My name is...